IACET Job Opening: Marketing and Communications Manager
Are you invested in the work of IACET and want to be a part of the team? Applications for a Marketing and Communications Manager are now open! This position oversees branding and business development initiatives for IACET. This position will assist in increasing the number of memberships and Accredited Providers by developing and implementing various marketing and communication tactics, including promotional campaigns, corporate sponsorships, product positioning, and performing other collateral duties and special projects to support the organizational mission.
Position Description
Downloadable and Printable Position Description
Job Title
Manager, Marketing and Communications
Organization Overview
The International Association for Continuing Education and Training (IACET) is a 501(c)(3) non-profit organization, which accredits training providers and offers individual memberships on an international basis. The Association’s mission is to advance the global workforce by providing the standard framework for quality learning and development through accreditation.
Job Overview
The Manager, Marketing and Communications oversees branding and business development initiatives for IACET. This position will assist in increasing the number of memberships and Accredited Providers by developing and implementing various marketing and communication tactics, including promotional campaigns, corporate sponsorships, product positioning, and performing other collateral duties and special projects to support the organizational mission.
Responsibilities and Duties
- Develop and implement annual marketing plan, including conference and trade show participation
- Work with all staff to communicate benefits of becoming an Accredited Provider and Member and showing the value of existing and new programs
- Develop, justify and manage annual marketing budget; develop ROI analysis
- Develop recommendations for association branding and messaging tactics
- Write and edit for a wide range of activities and vehicles including print and electronic marketing pieces, website, newsletters and social media
- Serve as marketing & communications team liaison to other departments & staff regarding organizational marketing initiatives
- Serve as liaison with outside vendors and consultants regarding creative, marketing and social media services as it relates to the current member programs and initiatives
- Write monthly reports regarding program success and necessary course adjustments
- Manage conference participation through exhibits
- Perform other duties as assigned
Supervisory Responsibilities
This position will supervise the Coordinator of Accredited Provider and Member Services.
Qualifications
Required education level
Bachelor’s degree (Marketing or Business major preferred)
Desired Experience and Specialized Knowledge
- Experience developing and justifying marketing plans and supporting budgets
- Experience developing marketing communications and social media campaigns
- Experience developing proposals and responding to RFPs
- Experience developing cost-benefits
- Experience delivering presentations to the public
- Experience managing staff
Location
Washington, DC metro area or remote
Work environment
Office or remote
Travel
Overnight travel may be required to attend meetings, conferences or training events (12-15 nights/year). Some international travel may be required.
Classification
Exempt
Salary range
$56-$71,000
How to Apply
To apply for this position, applicants must submit a cover letter summarizing their qualifications and their resume to jobs@iacet.org.